Margarita

Baseball On-Premise Insights: The Cocktails, Flavors, and Accounts Driving the Season

By jamesdollingerCocktails, Consumer Insights, Market Trends, Occasions

With the MLB season just getting underway, on-premise venues across the country are gearing up...

April 13, 2026

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Jazz On-Premise insights highlighting brunch, late night, and happy hour occasions, classic cocktails like martinis and old fashioneds, and top-performing spirits categories.

Jazz Insights: Classic Cocktails and Elevated Occasions

By jamesdollingerMarket Trends, Occasions

Jazz settings remain one of the most refined On-Premise environments — where classic cocktails, balanced...

January 30, 2026

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Cinco De Mayo Insights: How to Unlock On-Premise Success

By Ground SignalMarket Trends

Festive AI-powered insights about Cinco De Mayo.

May 8, 2025

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Margarita Insights

By Ground SignalCocktails, Market Trends

AI-powered insights about the Margarita cocktail.

February 24, 2025

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Gen Z On-Premise Consumer Insights

By Ground SignalCocktails, Consumer Insights, Market Trends, Occasions

Is it a vibe, or does it have the ick? Find out with these AI-powered insights on Gen Z trends, no cap.

October 3, 2024

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NCAA Game Day: College Football Consumer Insights

By Ground SignalConsumer Insights, Occasions

Get the playbook on your NCAA Football consumers with these AI-powered insights.

August 22, 2024

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Searching for My Lost Shaker of Salt – 3 Ai-Powered Insights into On-Premise Margarita Consumption

By Ground SignalCocktails, Market Trends

Get the latest on this classic cocktail with our AI-Powered insights. Download the Fact Sheet...

June 19, 2024

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Four AI-powered Tips to Win Cinco De Mayo

By Ground SignalConsumer Insights, Market Trends, Occasions

Four insights to prepare for Cinco De Mayo, powered by Ground Signal. Download the Fact...

March 8, 2024

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