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Menu Data Collection
Q: How often is the cocktail menu data updated?
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Q: How do I know when the account menu data was collected for an account?
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Q: Are you only pulling menus from the account’s website, or are you also scraping from third-party sources like Yelp or DoorDash?
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Q: How does Ground Signal identify what account website to use when scraping for menus?
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Q: If an account has multiple menus on their website (Happy Hour, Dinner, Dessert, Brunch, etc.), how does that affect the data? Are those menus each counted separately or combined into one?
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Getting Credit for Placements
Q: How does Ground Signal determine the type of cocktail for each menu item? For example, will I get credit for my brand feature in an Espresso Martini if it has a bespoke name, like “Midnight Special”? Or does it have to be called “Espresso Martini”?
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Q: The account has an online menu, but the website is not listed on the Ground Signal account page. How do I make sure the website gets added so I get credit for placements?
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Q: I got a new cocktail menu placement at an account, but the account didn’t change its online menu (or doesn’t have one). Am I able to submit a picture of the cocktail menu to get credit?
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Q: I got a cocktail placement last month, but it’s not showing up in that month’s data. Is there a way to send you the account’s menu to make sure it’s up-to-date in Ground Signal?
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Give your teams access to the most comprehensive venue profiles in the industry highlighting each account’s top attributes including: