Consumer Insights taken straight from High-Energy Nightlife Venues
Top Occasions & Environments:
High-Energy nightlife thrives around Parties (+222%), Girls’ Night (+191%), and Late Night (+241%) moments in settings like Nightclubs (+372%) and EDM Venues (+192%).
471
Popular Cocktails & Flavors
Shots (+471%), Lemon Drops (+214%) and Rum Punch (+334%) dominate the scene while flavors like Pickle (+152%) – and Lychee (+59%) are over-indexing in consumer mentions
232
Spirit Sales Performance
Tequila leads all categories with average sales per account +232% above the national average, followed by Rum (+115%) and Vodka (+11%), highlighting clear go-to spirits for nightlife activations
