Get an early check-in with these AI-powered consumer insights about Luxury and Premium Hotels.
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High-Impact Occasions:
Mentions of Weddings (+215%) and Valentine’s Day (+56% 3-year growth) signal strong alignment between Luxury Hotels and romantic, celebratory drinking occasions—prime targets for premium activations.
163
Flavor-Driven Cocktails Win:
Tropical flavors are mentioned 163% more often than the on-premise average, and Raspberry saw an 89% growth in mentions—indicating strong consumer pull toward vibrant, fruit-forward offerings.
122
Standout Spirits Performance:
Vodka leads in sales velocity (8.0 9L/year), with +122% performance vs. its category benchmark, while Tequila claims the highest overall share of spirits volume at 27%, making both top priorities for placement and promotion.



