Ground Signal empowers Beverage Alcohol brands by using AI to give unparalleled visibility into consumer behaviors that are driving the On-Premise. Leverage sophisticated machine learning algorithms to link consumer behavior to On-Premise retailers, transforming insights into actionable opportunities to increase sales.
AI-Powered Brand Building
- Use Ground Signal’s proprietary AI technology to understand the consumer profiles, behaviors and retailers that are driving your brand and category performance.
- Transform insights into actionable opportunities. Optimize your retailer profile to reach your target consumers, identify opportunities to expand your Points of Distribution, and best position your brand in the On-Premise to drive consumer purchases.
Quantify Your Commercial Opportunity
- Ground Signal helps suppliers better understand the commercial opportunities for each brand in their portfolio.
- Determine the size of the opportunity by identifying the total number of retailers to include in your programming and by leveraging our proprietary algorithms to forecast sales at the retailer level.
World Class Execution
- Ground Signal partners with suppliers and distributors to launch successful on-premise programs that both drive sales and build your brand.
- Leverage our AI-based insights to prioritize accounts for outreach.
- Increase the probability that a retailer will adopt your Brands. Working with Ground Signal to craft a customer specific, data driven sales story explaining how your recommendations will increase their business.
Get to know Ground Signal.
Use AI to build your brand and drive depletions.
Market Trends
AI-powered context. Ground Signal uses proprietary machine learning algorithms to identify patterns in consumptive behavior in the On-Premise.
Key Trade Channels (KTC)
AI-powered channel strategy.
Ground Signal Target
Use AI to power your On-Premise programming.
Digital Marketing Optimization
Build better audiences and improve digital campaign efficiency.
Menu Analysis
Securing a placement on the menu is one of the most powerful levers that a brand has to drive business in the On-Premise.
See what Ground Signal can do for you.
Commercial Teams
Ground Signal helps commercial teams use AI to prioritize retailers for outreach, identify opportunities to increase Points of Distribution and drive more Volume.
Brand Teams
Ground Signal helps brands leverage AI to aggregate voice of customer at scale, providing insights into the trends and behaviors driving business in the On-Premise helping our clients make the right strategic choices to drive growth.