Skip to main content

250

The Espresso Martini has seen its popularity increase by over 250% since 2021. In addition to Espresso, Smoky, Raspberry and Blackberry flavors have seen significant growth in their popularity during Happy Hour.

77

While Patio is the most mentioned environment for happy hour – Speakeasies have seen the most growth over the last two years with their popularity increasing by 77%

2

Tequila velocity in Multicultural Bar & Nightlife accounts that are known for Happy Hour is over twice the national benchmark